MCM Electronics Promotional and Transactional Emails
Posted in Email Marketing
While at MCM Electronics, I produced two to three emails per week promoting new products, special promotions, and other communications. In 2015, I created several responsive templates that were used moving forward. Frequently, A/B tests were performed on subject lines, message content and send days and times. Emails were sent out from various vendors over the years, including CheetahMail, ExactTarget and Listrak.
Further, I created and implemented several automated campaigns, including shopping cart abandonment, welcome series, back in stock notification, and winback campaigns.
Here are some examples of the emails created.
Gear Up for the Gridiron with $3.99 Shipping Through Labor Day
Introducing Low-Cost LCD Computer Monitors from Stellar Labs
Product Spotlight – Looking For a Better Connector?
Raspberry Pi Touchscreen Case, Learn to Solder Kit and More
The Guitar Amps You’ve Been Waiting For
